Resources to fuel your RevOps strategy

Explore resources thoughtfully crafted by our industry experts to turn your Salesforce data into a revenue engine. 

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5 AI RevOps Automations That Actually Work

Instead of pouring resources into moonshot projects that look exciting but rarely deliver, the smarter move is to start where the payoff is immediate and measurable.

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Use Case: Build vs. buy hierarchies (and how AI can help)

Learn how to simplify Salesforce account hierarchies using automation and AI for cleaner data and better GTM insights.
Illustration of a Salesforce flow titled ‘How to Validate Records in Salesforce Using Complete Leads and AI.’ The flow shows an internal match step followed by AI record validation, branching into duplicate lead detection with auto-merge, duplicate contact detection with auto-convert, or routing by territory with SMB, mid-market, and enterprise round robin paths.
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How to Validate Records in Salesforce Using Complete Leads and AI

Learn how to validate Salesforce records with Complete Leads and Complete AI. Flag fake leads and more at scale without rules, scripts, or manual review.
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AI readiness: Avoiding “garbage in, garbage out”

The hype is real and AI is on the rise.

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A stylized diagram of hierarchy-based lead routing, showing a lead branching into different parent–child account structures to determine the correct owner based on corporate relationships.

How Hierarchy-Based Lead Routing Works (And Why it Matters for Enterprise GTM)

Explore how hierarchy-based lead routing powers enterprise GTM by combining clean account hierarchies, accurate matching, and automation.
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How RevOps can scale leadrouting smarter with AI-augmented automation 

Learn how AI-augmented lead routing helps RevOps teams deliver the right lead to the right rep, improve accuracy, and scale processes faster.
10 questions to build a AI business use case for RevOps

Before You Buy: How to build an AI business case for RevOps

Learn how to build an AI business case for RevOps with a proven 5-step framework and 10 key questions. Improve data, workflows, and ROI.
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Traction Complete ranked on 2025 Deloitte Technology Fast 500

Traction Complete has ranked on the 2025 Deloitte Technology Fast 500, climbing nearly 100 spots in the rankings year over year.
Abstract graphic showing B2B buying committee roles and how stakeholders influence enterprise deals.

Mapping the B2B Buying Committee: 10 Roles, Strategies, and Best Practices

Learn how to map the B2B buying committee, understand 10 key roles, and 5 best practices to win complex enterprise deals faster.
A stylized image featuring a large business building and a study.

What RevOps can Learn from MIT’s State of AI in Business 2025 Report

From key similarities, AI usage, and the path forward, here’s what RevOps teams can learn from MIT’s State of AI in Business 2025 Report.
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The Revenue Optimists (TM)

Your RevOps community with an upside. Tune into the minds of RevOps leaders and get expert advice in minutes.

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