4 Steps to Land and Expand in a Down Market

The probability of selling to a new prospect is <20%, while selling to an existing customer boosts your chances up to 70%.

In today’s economic climate, it’s more important than ever to grow your smallest accounts into your biggest. To do that effectively sales, operations and customer success have to work together to grow customer accounts.

This replay will give you the land and expand tactics needed to cross-sell, up-sell and win your way out of a down market.

What you’ll learn: 

  • Ways to land and expand more effectively from 1-1 all the way across enterprise accounts
  • New techniques to track cross-sell, up-sell, and identify whitespace opportunities with account hierarchies
  • How to identify the right accounts and have trusted conversations that’ll make deals stick
  • How sales, sales ops, and customer success can work together to grow customer accounts

Watch the conversation


Your land and expand experts

Ablla Feliciano Director of Sales Operations, Alteryx
Chris Wilson Vice President of Sales, Global Technology and Financial Services, Dun & Bradstreet
David Nelson CEO, Traction Complete