EP 04: HOW TO BE AGILE IN YOUR GTM
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Mike Davis is the founder of GTM Guides and an expert on the Salesforce ecosystem. He’s worked with hundreds of customers and chats with Traction Complete’s Bec Henrich about:
- The top GTM priorities during a market downturn
- Whether to build or buy your Salesforce solutions
- How to stay successful even when you’re struggling to find leads
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KNOW MIKE
Mike Davis is an expert on the Salesforce ecosystem and Founder of GTM Guides, an organization that helps independent software vendors optimize their selling motions and increase revenue. He’s worked with hundreds of customers, including names like TaskRay, Conga, and Xactly.
Mike Davis, Founder, GTM Guides
Between the shifting economy and navigating different advertising environments, top of funnel growth can be challenging. Hear Mike Davis’ pro tip on the top go-to-market tips during a market downturn and how to remain successful even when you’re getting less leads.