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Co-Lab: Fix the Data, Trust the AI

AI can’t fix broken data — it scales the mess. Learn how to rebuild your data layer for stronger attribution and handoffs.

Demo on Demand

Use Case: Agent-Powered Account Scoring & Deduplication

See how agentic scoring and data normalization make Salesforce account dedupe accurate, explainable, and sustainable at scale.

Co-Lab: The New Revenue Data Architecture — How to Rebuild Trust in Your Data Layer

Learn how RevOps teams are rebuilding the data layer for the AI era: source of truth, data quality, governance, and AI readiness.

Lead Routing Is Broken: How Marketing Ops Teams Are Re-Architecting Lead Flow

MOps teams are rethinking lead routing with AI. Learn what works, where it helps, and why clean data still matters.

Demo on Demand

Use Case: How AI is changing data quality for revenue teams

See how AI data quality moves beyond basic cleanup to improve Salesforce routing, segmentation, and revenue execution.

Demo on Demand

Use Case: AI-enriched account hierarchies: Model how you actually sell

See how AI-enriched account hierarchies help you build brand and agency structures that reflect how your team actually sells, bringing real context into Salesforce and improving prioritization, coverage, and execution.

AI + Account Data: the Use Cases Ops Can’t Ignore

Explore how ops teams use AI to turn Account data into actionable insights. Hear practical tips and real-world use cases.

Demo on Demand

Use Case: The last mile of GTM strategy: Territory execution

See how territory execution in Salesforce automates assignments and transfers so your GTM plans actually get used.

Architects of scale: Winning with a solid AI data strategy

SHIFT Day 3: Architects of scale: Winning with a solid AI data strategy

Watch this on-demand session to see how AI can map complex account relationships, enrich parent-child connections, and build hierarchies on the signals that actually drive results.

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