Did you know the probability of selling to a new prospect is as low as 5%, while selling to an existing customer is as high as 70%?
Land and expand strategies sound like a no-brainer. So, why isn’t every sales team using this approach?
Watch this webinar to learn best practices from ABS leaders to make your business model sticky; spend less time on attracting new prospects, and more time on deepening the relationships that matter.
Walk away with expert advice on:
- How to identify the right accounts to focus on
- How to broker relationships with untapped opportunities within enterprise accounts
- What to look for when tracking buying patterns to predict cross-sell and up-sell opportunities
- ABS motions and messaging that have worked for other high-growth businesses