EP 14: AUDIT TO ADOPTION: BUILDING TECH TO SCALE

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Anne Pao, Founder and CEO of Ignite Consulting, believes that the keys to scalable growth should be accessible to more than just large companies. With over 20 years of experience in the technology and healthcare industries, she joins Traction Complete’s David Nelson to talk about:

  • Guiding principles for auditing your tech stack and creating champions
  • How to be a better buyer and ask the right questions
  • When to build or buy your tech solutions
  • How to get buy-in from decision makers and executives
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KNOW ANNE

Anne Pao is the Founder and CEO of Ignite Consulting, a go-to-market strategy and revenue operations consulting firm. Pao founded the firm on the belief that the keys to scalable growth should be accessible to more than just large companies. She also boasts over 20 years of experience in the technology and healthcare industries, and managed operations across Sales, Marketing, Customer Success, Finance, and Data teams.

ANNE'S PRO TIP

What’s the best way to get buy-in from your executives and decision makers? According to Anne Pao, it’s not just about the ROI – it’s about focusing on the operational side and having a plan for scale, adoption, and use. Tune in to learn more.

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