EP 05: INSIDE REVOPS: TARGETS, ROI, AND YOUR ICP
WATCH THE EPISODE
Kieran Snaith, VP of Revenue Operations at Qualified, is a guru when it comes to the Salesforce ecosystem, go-to-market strategy, and sales operations. He sits down with Traction Complete’s Dave Nelson to chat about:
- Why inside sales teams fit best under revenue operations
- Targeting, improving ROI, and ICP
- How to balance different metrics and KPIs under a RevOps model
GET TO
KNOW KIERAN
Kieran Snaith is the VP of Revenue Operations at Qualified, a leading pipeline generation for revenue teams that use Salesforce. He’s incredibly well versed in the Salesforce ecosystem, having run business development, go-to-market strategy, and sales operations. On top of that, Qualified has worked with leading B2B brands like Adobe, LaunchDarkly, and SurveyMonkey.
Kieran Snaith, VP Revenue Operations, Qualified
It started as a temporary move but Kieran Snaith and Qualified quickly found that the inside sales team fit best under the Revenue Operations team.
When it came to generating quality pipeline and hitting different metrics, it just made sense. Tune into this pro tip with Kieran and unlock the full interview to find out why.
