EP 01: GROWTH TACTICS: NEW PRODUCTS & PRICING

WATCH THE EPISODE

Emily Barsky, Global Sales Strategy and Operations Lead at Codat, is an expert in CRM systems, go-to-market strategy, and data reporting. She sits down with Traction Complete’s Dave Nelson to talk about:

  • How to effectively arm a sales team with a sales pricing strategy
  • The value of launching CPQ
  • What to look for when expanding to new markets and sub-industries
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KNOW EMILY

Emily Barsky is the Global Sales Strategy and Operations Lead at Codat, a universal API that helps financial institutions build connected products for their customers. With a history of working in technology and startups, Emily’s expertise sees her oversee Codat’s CRM systems, go-to-market strategies, territory design, and data and financial reporting.

Emily's favourite podcast: Stories from the Trenches by The Sales Enablement Society

EMILY'S PRO TIP

One of the most effective selling tools for Codat’s sales team was rolling out a pricing strategy with different discounting layers. Tune in with Emily to learn how to efficiently roll out the strategy and give more autonomy to your team.

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