Piloting AI for RevOps workflows

Everyone wants to know how leading companies are leveraging AI to get ahead and reduce manual work amongst teams. They also want to know where they can start themselves and what kind of AI pilot projects they should prioritize. 

In this episode of The Revenue Optimists, we speak with Maschal Malek, Product Owner of Go-To-Market Systems at Asana, to learn: 

  • How to pilot AI for RevOps workflows
  • Whether you should build or buy your AI solutions
  • The top AI initiatives that Asana is testing over the next year

Get to know Maschal

Maschal is a Product Owner for GTM Systems at Asana, enhancing revenue operations and go-to-market strategies with her rich experience from Intercom and Pinterest. Her expertise spans both B2B and B2C sectors, focusing on optimizing sales processes for business growth.

 

Before her specialization in GTM systems, Maschal developed a solid foundation in sales and methodologies, driving the strategic enhancement of Asana’s GTM approach through effective Salesforce integrations and stakeholder management.

Maschal Malek Product Owner, GTM Systems, Asana

10 AI Use Cases for RevOps Workflows

Want to start implementing AI in your day-to-day tasks but don’t know where to start?

 

Eliminate tedious RevOps tasks with AI. Discover how to:

 

  • Automate data entry and opportunity fields
  • Summarize call recordings and emails
  • Analyze and manage contracts

 

Plus, get tips on preparing your data to make the most out of AI.

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