Poor data quality can cost companies a significant amount each year, and it can have a negative impact on your entire go-to-market team. It can cause breakdowns in territory execution, halt sales efficiency, and negatively impact performance. With a constant influx of data, it can be challenging to identify and address data quality issues.
During this webinar we cover:
- A step-by-step toolkit and data quality best practices from 1Password, a company that prioritizes data security.
- How to spot and quash common data quality issues in Salesforce CRM, such as duplicate records, incomplete or outdated information, and data inconsistencies.
- We shared strategies to enable your sales team to make data-driven decisions and sell to enterprises, thanks to the more complete and accurate view of accounts.
